The BWF Strategic Plan (2012 - 2016) guides the BWF in all its activities.

The plan contains the Vision, mission, Goals of the BWF together with the Key Results Areas.


Badminton is a global sport accessible to all - a leading sport in participation, fan experience and media coverage.



To lead and inspire all stakeholders, deliver world class events and innovative development initiatives to ensure badminton becomes a leading global sport.



Key goals for the BWF are to:


- publish and promote the BWF Statutes and Principles

- encourage the formation of new Members, strengthen the bonds between Members

  and resolve disputes between Members.

- control and regulate the game, from an international perspective, in all countries

  and continents.

- promote and popularize badminton worldwide.

- support and encourage the development of badminton as a sport for all.

- organize, conduct and present world class badminton events.

- maintain an Anti-Doping Programme and ensure compliance with the WADA Code.